The Expat Marketing Blog

Reach Expats explains how, why and where local and international companies can use expat marketing to reach expats and turn them into valuable customers.

How to create compelling content for expats

In a previous post, we discussed how an advantage of targeting newly arrived expats is they have no existing loyalties. This offers proactive businesses a compelling opportunity to build relationships. Content can be particularly effective in reaching your new...

Why target expats?

Western economies are mostly either sluggish or in recession, and traditional advertising channels are saturated. For marketers, it seems like it’s all bad news. But there is a demographic that can open up a new world: expats. Expats not only have a relatively high...

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Reach Expats

Wilhelminastraat 15
2011 VH Haarlem, The Netherlands

Phone: +31 23 512 8940
Email: advertise@reachexpats.com