by Mark Leferink | Nov 20, 2017 | Uncategorized
Only through a good cooperation between marketing and sales can you turn a stranger into a visitor, then a lead, and ultimately a customer. In a previous blog, we discussed that the marketing and sales department often misunderstand each other. Terminology and...
by Mark Leferink | Sep 21, 2017 | Uncategorized
You may be wondering how to ensure your digital marketing is effective. Your business has a profit goal and your marketing strategy should, of course, contribute to this. To what extent is this currently the case? What can be improved? Maybe you have heard of the term...
by Mark Leferink | Sep 8, 2017 | Uncategorized
Within the ever-changing field of online B2B marketing, there’s a need for a new type of online marketeer. There’s an increasing need for marketing operations teams and the role of online marketeer is now deemed vital to a business’s success. The requirements...
